AMA Herbal Group

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Bio Indigo PReRTM: Next-gen Indigo connecting the roots of natural dyes with modern-day sustainability

How: Bio Indigo PReRTM is the world’s first biochemically pre-reduced Natural Indigo in Liquid Form. 

Why: To rewrite the story of Sustainability in the denim world through this truly ‘Made in India’ next-gen Liquid Indigo.

USPs of Bio Indigo PReRTM:

  • Seamless integration: Compatible with existing technology and can be used without any additional machinery. Therefore, it becomes a lot easier to adapt to this innovative product
  • Simplified transportation: No airtight packing required, easing logistics. It simplifies transportation because Bio Indigo PReRTM doesn’t require nitrogen-filled containers
  • Energy efficiency: No hydrogenation or electrolysis-based reduction, thereby lowering energy consumption. The reduction in energy consumption helps accomplish United Nations SDG 12 (Responsible Consumption & Production)
  • Waste reduction: Decreases hydrosulphite use and eliminates Caustic Soda altogether, thereby lowering landfill waste.
  • GOTS and ZDHC Certification: Certified with GOTS version 7.0 and ZDHC level 3.0
  • Substantial Environmental impact: Substantial CO2 emission reduction and landfill savings will lead towards a healthier environment. (accomplishing SDG 13)
  • Improving soil fertility & creating economic opportunities for the deprived: It improves soil health and fertility because Indigo (Indigofera tinctoria) is a legume-nature plant. It reduces the usage of fertilizers in the next crop through Nitrogen fixation. Each kg of Bio Indigo PReRTM provides one-day wage to one person and accomplishes United Nations SDG 1, SDG 2, SDG 3, and SDG 8.
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Bio Indigo PReRTM, empowering our legacy of sustainable products

Sustainability has been the foundation for all our innovations. Bio Indigo PReRTM represents a groundbreaking innovation that aligns with the global movement towards best practices in the textile industry. 

By offering a viable biochemically reduced alternative, we are paving the way for a more sustainable future while preserving the rich heritage of the Indigo Plant.

This latest innovation provides the much-required momentum to environmentally responsible practices in the textile world as it broadens the scope for natural dyes. 

Until recently, the mills functioning on liquid indigo were missing out on sustainable dyeing solutions. 

But now, with the introduction of Bio Indigo PReRTM, they can also benefit from the full strength of sustainable products.

Story Behind Bio Indigo PReRTM

The indigo dyeing technique has been prevailing since ancient times, and it is still surviving through many artisans all around the world, especially in countries like India, China, Japan, Turkey and many other places, Indigo dyes are also resisting in Iran and Persia.Those indigo vats are 100, 200, 300 years old, and so on.

In those vats, the indigo is available in its natural structure without using Alkali or Hydrosulphite. At the same time, since the innovation of synthetic liquid indigo, all the dyeing mills and the denim industry have adopted dyeing with liquid indigo as they feel more convenient and familiar with dyeing with liquid indigo.

The gap was that the natural indigo in fermented form was available, but it was a tough task to preserve it in the reduced form and supply it to their mills as reduced indigo. AMA Herbal has filled this gap with its bacteria-based technology & fungus-based technology, where we reduce our product, preserve it, and supply it as reduced indigo

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